Korean cosmetics are the best brands for facial rejuvenation. K-Beauty: face creams

Korean cosmetics are actively gaining popularity not only in Asian countries, but throughout the world. Korean products stand out from the general mass of European products due to their unusual, eye-catching packaging. But, in addition to their beautiful appearance, Korean cosmetics are renowned for their quality and effectiveness. And this, for the most part, is the merit of the Koreans themselves, who are very picky about their choice, carefully studying the ingredients and reviews on the Internet. Thanks to great competition and strict buyers, manufacturers constantly have to improve the quality of their products by developing new components and new formats.

Asian consumers are more focused on skin care, spending about four times more on skin care products than on color cosmetics.

Koreans believe that the main beauty lies in clean, fresh and healthy skin. In this case, the main emphasis is on achieving three effects: lightening skin, anti-aging effect And UV protection .

1. There are two major cosmetic competitors in South Korea:

The largest South Korean manufacturer of high-quality cosmetics. Their slogan is “Calm and Integrity.” Today, the company controls more than half of the country's cosmetic market, making more than $3 billion in annual sales of high-end cosmetic products. The company has 140 patents proving the positive effect of complexes from 🌱 on the skin green tea, 🎍 bamboo and🌺 ginseng. It was these ingredients that were used as the basis for the cosmetic formulas of their brands.

Both of these concerns have many brands, each of which differs from each other in style, focus and price.

2. Korean brands. Division by topic.

2.1 Herbal/natural/natural cosmetics

Pseudo-ecological cosmetics using images of nature and plants. Often these brands focus on plant extracts in the composition and the absence of aggressive synthetic ingredients - such as benzophenone, alcohol, mineral oil, parabens, synthetic dyes, synthetic fragrances, and animal products. The packaging shows a trend towards environmental friendliness - the use of unbleached, recycled cardboard, soy ink, beige-brown natural colors.

Usually these are mass market level cosmetics, with a fairly low and medium price range.

Representatives: Innisfree, Nature Republic, The Face Shop, It’s Skin, Skin Watchers, Organia, Secret Key

2.2. Dermatological cosmetics/cosmeceuticals.

Pseudo-medical cosmetics using medical themes. Brand stories often emphasize that cosmetics were developed with the participation of dermatologists and cosmetologists. However, dermatological cosmetics are just another marketing ploy. But this does not mean that it is not of high quality, it only means that it is not a medicine and you should not expect more effectiveness from it than from any other.

The word “doctor” is often used in the names, and the design of the packages has clearly expressed medical motifs - syringes, droppers, laboratory flasks and beakers, pharmaceutical jars made of dark glass and generally a strict design reminiscent of medicines.

The price level is often low and medium, less often high.

Representatives: MBSkin, Dr.Jart+, Dr.G, BRTC, Atopalm, Dr.Post, Dr.pharm, Ciracle, Rojukiss

2.3. Cosmetics based on traditional oriental medicinal herbs and ancient recipes (Hanbang).

These cosmetics use traditional Korean and Chinese medicine medicinal ingredients and compositions taken from ancient medicinal treatises. These are ingredients such as ginseng root, peony root, licorice root, gold, pearls, traditional Asian mushrooms, birch sap, angelica root.

These cosmetics are distinguished by a characteristic oriental design - luxurious, richly decorated packaging in yellow-gold, red-burgundy and silver tones, with a lot of gold, specially shaped bottles, the use of inscriptions in Chinese characters and with the imprint of the Chinese red seal. All this is intended to evoke associations with the antiquity and preciousness of the ingredients and recipes used.

Most of these cosmetics belong to the high and very high price categories.

This segment also includes fermented cosmetics, which have recently become increasingly popular - these are products based on traditional Asian herbs that have undergone a fermentation process.

Representatives: The History of Whoo, Sulwhasoo, Sooryehan, Danahan, Saimdang, Coreana (Somewhat separately here are brands such as Su:m37, Hyosiah, IllI, which use the hanbang concept, but rely on modern forms in their design).

Cosmetics that rely on the latest developments, innovations and biotechnologies in the field of cosmetology and biochemistry. Brands use advanced ingredients and formulas such as retinol, peptides, various cellular technologies, and encapsulated forms of active ingredients.

The packaging of these products is modern, technologically advanced and laconic in design - white color, silver shiny surfaces, translucency.

The products of these brands are in the high price segment.

Representatives : Iope, O HUI, Hera, IPKN, Isa Knox

2.5. “General direction” brands, similar to European and major global cosmetic brands.

They have universally neutral and at the same time elegant packaging, which is not much different in style from large European brands. At the same time, within the brand there may be separate product lines that meet one of the above trends - for example, herbal-natural or traditional-oriental, in order to cover the largest possible segment of customers. The price level is very different - from the middle to the luxury segment.

Representatives: Missha, Enprani, ElishaCoy, Skin79, The Saem, Hanskin, VOV, Amorepacific

3. Korean brands. Separation by price category.

3.1. MassMarket

These are cosmetic brands that are reasonably priced, well-formulated, and beautifully packaged. The Korean cosmetics mass market is represented by many lines that satisfy the most diverse needs of customers. Thanks to the famous products of the Korean mass market, the Russian-speaking public gets acquainted with the cosmetics market of South Korea. ()

• is a skincare cosmetics brand that actively promotes products based on .
• — a variety of care and makeup series in packaging that is sure to lift your spirits.
• Missha- inexpensive luxury skin care cosmetics.
• A'Pieu- a subsidiary brand of Missha, ideal for young skin.
• The Saem- inexpensive natural cosmetics ,
• It's Skin— cosmetics for creating and maintaining ideal skin. The first among Koreans to use snail mucin in the recipe, the cream they created is still popular among customers.
• Holika Hoilka- witches' potions, magical themes, black cats and beauty spells. A teenage brand for fans of fantasy fairy tales.
• Skin Food- all product lines of this brand are based on edible ingredients, and evoke associations with delicious food - fresh fruits, milk, caviar, herbs, eggs, chocolate, gourmet salmon and even brandy and beer.
• Nature Republic— Brand policy is the use of exclusively natural sources and natural raw materials, coupled with the latest modern technologies.
• Skin 79— famous for its BB creams and luxurious overnight masks
• Banila co. is a company that produces makeup products.
• CosRX— the brand is focused on eliminating skin problems, as well as their prevention.
• A.H.C.— care products from this brand give a pronounced aesthetic effect.
• Dr.Jart+— dermatological cosmetics;
• Secret key, etc.

• Innisfree- a natural brand that uses raw materials and minerals from the eco-oasis of Jeju Island;
• Etude House— all products are created in the style of a princess. A brand for teenagers and young women who feel like girls at heart;
• Happy Bath— the products contain complexes of natural ingredients and plants for body skin care;
• Mamonde— comprehensive care for the beauty and health of the skin, youth care cosmetics;
• Aritaum- pharmacy brand of the corporation.

3.2. Medium-premium

Mid-price cosmetics contain more expensive natural ingredients, and the concentration of active substances is higher than in budget ones, so the effectiveness of such cosmetics is also higher.

• Hannule— middle-class cosmetics in the traditions of oriental medicine, cheaper than Sulwhasoo, but some products can cost more than $100;
• HYOSIAH-cosmetics based on enzymes;
• MIREPA And ODYSSEY— brands for men's skin care;
• LANEIGE— the most famous brand of the corporation in Southeast Asia;
• Annick Goutal, Lolita Lempika, eSpoir— Western perfume brands purchased by the corporation;
• Verite And Primera- natural rulers;
• Mise En Scene- Western-style hair care;
• Ryeol— hair care in the traditions of oriental medicine (herbal care);
• IOPE— a Western-style brand that combines plant stem cells, plant extracts, retinols, etc.;
• Lirikos- premium care using marine ingredients.

• Belif— natural skin care at a reasonable price;
• Beyond— natural LG line;
• MULE- a line created in collaboration with famous makeup artist Jung Saem Mool;
• Isa Knox- Western-style skin care, cheaper than OHUI;
• Sooryehan- cheaper than History Of Whoo, comparable to Haneul (AmorePacific);
• Mirepa And Vonin— series for men's skin care.

3.3. Premium

These brands can compete with any of the top Western brands in all respects. Most often, these are brands that pay special attention to the care of aging skin, pursue the traditions of oriental medicine, or use advanced ingredients and formulas. If your budget allows, then these are the funds that are really worth spending on ().

• — a brand where West meets East, includes both Western and Eastern philosophy;
• Sulwhasoo- a line aimed at the Eastern - Asian - market, is a skincare cosmetics created according to the treatises of traditional oriental medicine. It is South Korea's best-selling cosmetics brand;
• HERA- premium brand in Western style;
• VB Program is a brand that deals with dietary supplements.

• The History Of Whoo— skin care in the traditions of oriental medicine, competitor to Sulwhasoo;
• Su:m37— enzyme-based cosmetics, a huge success for LG;
• OHUI- Western-style skin care, focused on high-tech ingredients such as stem cells, etc.

4. Where to buy Korean cosmetics.

In fact, there is no problem with buying Korean cosmetics. There are a lot of online stores selling it.

Most large online stores in Russia are official representatives of one brand or another. They write about this on their websites and even post certificates confirming this. In this case, you don’t have to worry about the quality of the products they sell. To find Russian online stores online, just type in a search engine the query “Buy Korean cosmetics.”

If you want to save money, then you can buy Korean cosmetics on foreign websites. Their product prices are significantly lower, but delivery, taking into account the dollar exchange rate, is expensive. Therefore, if you need one or two products, then of course it is more profitable to buy in Russia, and if you and your girlfriends have chosen several kilograms of Korean cosmetics (practice shows that this is not so difficult), feel free to order directly from Korea.

The most popular stores that inspire confidence are Gmarket, KoreaDepart and TesterKorea.

We previously told you how to make purchases in the TESTERKOREA online store, you can read

When asked which cosmetics to choose – budget or more expensive – the answer is very simple: choose the best you can afford.

The higher the class of cosmetics, the higher its quality, effectiveness and safety. Good budget cosmetics will also do the job, but the effectiveness of such cosmetics may be lower.

Almost every modern girl, among the mass of tubes and jars, has at least one product produced in the land of morning freshness. Korean cosmetics are increasingly winning women's hearts. What is the phenomenon of Korean beauty products, which ones to pay attention to and, most importantly, which brand to give preference to, the rating of the best brands of Korean cosmetics will help you understand.

The development of the Korean cosmetics industry began not long ago; an important factor in this is support from the state. The amounts allocated for the beauty sector were spent on purchasing formulas, compositions, and modern equipment from the West.

Technologies and composition secrets, coupled with the hard work of Korean citizens, have contributed to the fact that in addition to the widest range of brands and products, today South Korea itself has become a supplier of developed ingredients to Western concerns.

Ingredients

What is there in the cosmetics of this Asian power that is not found in the West? The fact is that the creators of skin care and decorative products produce products that successfully combine traditional, experimental and national ingredients. It is the last two groups that are of interest to European manufacturers.

Traditional ingredients

This includes those ingredients that have passed serious tests of time, practical application for different types of skin and are used in the cosmetic industry of different countries.

These include, for example, adenosine, AHA acids, allantoin, amino acids and peptides, aloe extract, hyaluronic acid, various oils and many others.

Experimental Ingredients

Korean cosmetics creators are experimenters; in the products they produce, you can find ingredients that are unlikely to be found anywhere else. Each of these ingredients enhances a specific effect. Among them:

• Fermented yeast - provides an antioxidant effect, moisturizing, smoothing and evening out the skin;
• Pearl powder – has an antimicrobial effect, stimulates collagen production;
• Snake venom, or rather its synthetic form, is an excellent anti-aging ingredient that smooths out wrinkles due to mild paralysis of the facial muscles, however, it gives an instant effect, noticeable only when using the product;
• Caviar - a combination of amino acids, minerals, vitamins, fatty acids gives the effect of skin regeneration, relieves redness, makes the surface smoother;
• Horse oil – regeneration, hydration, nutrition;
• Starfish extract – whitening and wound healing;
• Bird's nests are a unique combination of amino acids and vitamins that provide an excellent healing effect;
• Snail extract is perhaps the most popular Asian ingredient, it stimulates collagen production, evens out the skin, fights post-acne and small scars.

This list is not exhaustive.

National components

Various powdered mixtures of herbs, sea shells, roots and much more in Korea are not only sold in pharmacies and consumed internally, they are also successfully incorporated into beauty products. Among them are the following:

• Astragalus root - it is believed that it is superior to ginseng with its powerful immunomodulatory characteristics, is an antioxidant, stimulates the production of hyaluronic acid, collagen, evens out tone;
• Ginseng – similar in properties to astragalus, additionally works well against pigmentation, including age-related ones;
• Chinese cordyceps mushroom - its spectrum of action is quite wide, especially effective in anti-aging agents;
• Lotus – has an antioxidant, anti-inflammatory, stimulating effect;
• Celery is a powerful antibacterial ingredient.

These are just some of the ingredients that are successfully introduced into Korean products.

Which cosmetic products to choose

Among the widest range of products from various manufacturers, it is worth paying attention to:

1. Various masks for one-time use (fabric or hydrogel for the face, patches for the eyes, strips for combating blackheads, sleep masks, etc.), such products contain significantly more active ingredients than similar European ones.
2. BB and CC creams. The Korean cosmetics industry has achieved unprecedented success in creating such products. This cream is an opportunity to moisturize, nourish and tone the skin with one product. One of the latest achievements is the easy-to-use “cushion”.
3. Snail remedies. Almost all brands have this line in their assortment. Only the concentration of the extract, its type and, as a result, the achieved effect differ. Premium class creams contain black snail mucin - more concentrated and effective.
4. Anti-aging cosmetics - most national and experimental ingredients work precisely in this path.

Do not write off decorative cosmetics, the range of which is simply amazing.

Moisturizing series for young skin, which only needs to maintain water balance to be beautiful, is what you should try in Korean cosmetics.

Which is less suitable?

In Asia there is a cult of fair skin, so if lightening is not part of your plans, then you should carefully study the labels for ingredients. The majority of cosmetic products have, even if very light, a whitening effect.

In addition, you should not expect miracles from eye cream - slight lightening, radiance and excellent hydration - this is the effect that such products will give. But they may not be able to fight more serious wrinkles. The reason for this ineffectiveness is quite simple - Asians have a different skin type and the problem of such “joy lines” or “crow’s feet” is simply not familiar to them.

Otherwise, Korean cosmetics deserve to be on the shelves of Russian women of any age. All that remains is to choose your manufacturer. For convenience, all the brands described in the article are divided into three segments: budget, mid-price and premium.

The best budget brands of Korean cosmetics

It is worth noting that the difference between the budget and mid-price segments on the Russian market is quite arbitrary, since each brand has different series, plus the cost in Russian stores increases significantly.

A very popular brand among Russian bloggers. It is one of the youngest in Korea, was created in 2010, a large-scale rebranding took place in 2013, as a result of which a floating butterfly became the symbol of cosmetics, and the slogan was “Every woman has the opportunity to transform into a graceful butterfly using these products.”

The products contain natural ingredients, mostly hypoallergenic, as well as the results of innovative developments.

The range includes skin care products and decorative cosmetics. The latter are distinguished by their original design.

Korean cosmetics Holika Holika

Advantages:

• Wide range of cosmetics: more than 60;
• The effectiveness of the moisturizing line for young skin;
• There are working patented components: PRANIEL, RetinoX8 and Retinyl Retinoate.

Flaws:

• It is not effective in combating age-related skin changes.

The name of the brand, present on the South Korean cosmetics market since 1957, translates as food for the skin. And indeed, the products contain mostly natural, edible ingredients, fruit and vegetable extracts, and vitamin complexes.

Series of products are based for the most part on some mono-component present in each product of the line. These are, for example, series - tomato, cucumber, black sugar, caviar and many others. It is worth noting that individual series can be safely attributed to a more expensive and efficient segment. This, for example, is caviar and gold.

The design of the bottles and tubes is quite minimalist, but at the same time clearly indicates the main ingredient of the product.

There is also a selection of nail polishes

Korean cosmetics SkinFood

Advantages:

• Natural ingredients;
• Appetizing design;
• Wide range of products for different skin types and ages;
• An experienced brand.

Flaws:

• There is no “snail” series.

The brand emerged in 1985; during its existence, it changed its slogans several times, but never changed its color scheme. Soft pink and white – like sweet vanilla clouds. By saying that makeup shouldn't be boring, the company attracts its main target audience - young girls and women who want to look fresh and are eager to experiment with their image.

A wide selection of decorative cosmetics, facial, body and hair care products, as well as various related products, made in the brand’s signature “sweet pink style” - this is what can be found in Etude-house stores.

Korean cosmetics Etude-house

Advantages:

• Attractive design;
• Wide selection of makeup products;
• Effective for young skin.

Flaws:

• Will not have any effect on mature skin.

The best Korean cosmetics in the mid-price segment

The brands presented in this list and their products can be easily found in online stores, as well as in the retail chains of most Russian cities.

The company adheres to the principle that the product should be of high quality, and its use should be a pleasure. That is why really high-quality creams, masks, foams, gels, etc. are placed in bright, attractive and truly memorable jars and tubes. Those who have already heard this name probably know their famous eggs - balms for cleansing pores or a mask “packed” in a tomato.

The brand was founded not so long ago - in 2006. Initially, the company relied on care; it was believed that if you had healthy skin and a radiant complexion, makeup would no longer be so important and necessary.

However, today decorative cosmetics are also represented in the product range.

Korean cosmetics Tony Moly

Advantages:

• Natural “working” composition;
• Wide selection of care products;
• Bright design;
• Good price-quality ratio.

Flaws:

• Not identified.

The brand began its existence in 1962, but in the form and with the level of popularity that we see today, it appeared in 2003.

The feature that product creators rely on is hypoallergenicity.

If your skin is prone to redness, irritation, and increased sensitivity to components, then The Faceshop is a suitable manufacturer.

The line of care products is quite wide - from intensive moisturizing to a working anti-aging series with ginseng. It is worth considering that almost all cleansing products and a number of creams have a slight whitening effect.

Other popular ingredients: chia seeds, rice, lava, mango, orchid.

There is also a wide selection of decorative cosmetics; it is worth noting the good durability of mascara, lipsticks and other similar products.

BB and CC creams demonstrate decent quality characteristics.

Korean cosmetics The Faceshop

Advantages:

• Cosmetics suitable for allergy sufferers;
• Natural composition;
• Wide range of products for different skin types;
• High-quality decorative cosmetics.

Flaws:

• Not identified

The company is a little less than 20 years old, founded in 2000. Initially, the products were sold exclusively via the Internet, but two years later it opened its first store.

The manufacturer prioritizes the use of natural ingredients that are safe and noticeably effective.

Many women report truly noticeable results after using products from various series.

Among the products that are worth paying attention to are scrubs, which are distinguished by gentle abrasiveness but effective cleansing, and the “Super Aqua” series, a number of creams and emulsions of which contain, among other things, snail extract.

Korean cosmetics Missha

Advantages:

• Use of safe active ingredients;
• A wide range of products that can solve literally any skin problem;
• Excellent price-quality ratio.

Flaws:

• Not identified.

The products of this brand became one of the first that Russian women learned about. Her creams containing snail mucus were credited with truly miraculous properties. It is snail creams that have become the hallmark of the brand.

However, in addition to this ingredient, cosmetics from this company contain a lot of useful and effective components.

A distinctive feature of the company is the presence of its own laboratory, where new combinations and effective developments are developed and introduced into production.

Older ladies should pay attention to this brand, as the anti-aging series from Mizon is distinguished by exceptional results.

Korean cosmetics Mizon

Advantages:

• Effectiveness of products for adult skin;
• High-quality snail series;
• We use our own unique developments.

Flaws:

• It is almost impossible to find in retail stores; most often only online ordering is available.

Cosmetics produced on the environmentally friendly Korean island of Jeju.

Environmental friendliness is the main principle of the company, this applies not only to the composition of the products. On each package you can find an inscription asking you to return the empty jar to any of the chain stores.

The company, which has been in business since 2000, uses components that are found in one form or another in Jeju-do. These are green tea, seaweed, tangerine oil, volcanic ash and clay, spring water.

Each series differs from the other in color, but in general the packaging is minimalist.

In addition to skincare products, the company produces decorative cosmetics and perfumes, the aroma of which is also exclusively based on island ingredients.

Korean cosmetics Innisfree

Advantages:

• Eco-friendly cosmetics;
• Natural composition;
• Wide range of means and effects;
• Availability of perfumes for women and men.

Flaws:

• Not detected.

Premium Korean cosmetics

The legendary cosmetics brand, popular among Korean women, began its existence in 1967.

It is based on the tradition of oriental medicine, which uses a large number of herbs and plants and their unique combinations. Popular ingredients include: ginseng, pine, plum flower Mume.

However, the traditions in the production of Sulwhasoo cosmetics are reliably supported by scientific developments.

The peculiarity of this cosmetics is that each line of products differs not only in the result achieved, but also in the methods of processing the main ingredients of the products. Herbs and plants used, for example, in a cream or essence can be baked, steamed or preserved, etc.

One of the most popular products in the basic series is First Care Activating Serum. Statistics say that every quarter of a minute 1 bottle of this miracle product is sold.

Korean cosmetics Sulwhasoo

Advantages:

• Unique traditional developments;
• Proven effectiveness of the products;
• Absence of SLS components.

Flaws:

• Not detected.

The history of Whoo

The ideology of the company is the application of ancient secrets and beauty recipes of empresses, supported by modern scientific achievements.

We can safely say that The history of Whoo and Sulwhasoo are two direct competitors worthy of each other. Their views on the creation of cosmetics, production technologies and pricing policies in general are very similar.

But the composition and main ingredients still differ. Thus, The history of Whoo uses lotus flower, pearls, amber, gold and other valuable components in their cosmetics.

Korean cosmetics The history of Whoo

Advantages:

• Natural composition;
• The ingredients used are a storehouse of useful and effective active substances;
• Availability of various age product lines.

Flaws:

• Not detected.

Having become acquainted with the most popular cosmetic brands in Korea, do not forget that this list is far from exhaustive. When choosing skin care and makeup products, you don’t have to give preference to any one brand, especially since each manufacturer offers many interesting products.

When choosing their cosmetics, customers benefit from the fact that Korean cosmetic brands use the practice of selling trial samples. Therefore, before you buy any cream, you should search online stores for a trial version. Of course, such a test sample will cost more than the same volume of product from a full package, but this will protect you from unnecessary waste of money if suddenly the chosen product does not suit you.

Try and choose your product from those offered by the best brands of Korean cosmetics!

Korean brands are taking the skincare and decorative cosmetics market by storm. The secret of success is high-tech products, reasonable prices, and a wide selection. Currently, it is not possible to count the exact number of cosmetic brands originating from Korea, which is why choosing from the variety on your own turns out to be incredibly difficult.

Our experts are in a hurry to help you purchase Korean face and body care products, perfumes, and products for applying and removing makeup. TOP facts you need to know about cosmetics from Korea:

1. Special approach. The uniqueness of Korean companies is the lack of a clear division of cosmetics into care and decorative ones. All products are created on the basis of medicinal components - extracts, oils, extracts, essences. Thus, for example, powder will not only perform primary functions (mattting and getting rid of oily sheen), but will also have a healing effect, moisturize and nourish the skin, and protect from ultraviolet radiation.
2. Advanced developments and traditions. South Korea is a recognized leader in advanced scientific technologies. Korean beauty products are aimed at preserving the properties of natural ingredients through molecular synthesis, deep selection and extraction. Korean cosmetics do not test on animals. Manufacturers are focused on a combination of innovative developments and centuries-old recipes for youth and beauty.
3. Originality. The public's interest in Korean brands is largely due to components that are unusual for Russian consumers. Creams, lotions, and decorative products are replete with snake venom, snail mucus, volcanic ash, green tea, and shark oil.
4. Safety, efficiency and first-class quality– three key characteristics of Korean cosmetics. Another bonus is the attractive price. It is possible to reduce the price due to the absence of advertising costs as such, which, as a rule, constitute an impressive share of the cost. So, cosmetics from Korea will be affordable for both young female students and wealthy businesswomen.

We present to you the TOP best brands of Korean cosmetics. When distributing nominations in the rating, the following were taken into account:

• characteristics (purpose, composition, target audience) of the brand;
• cost (price-quality ratio);
• user reviews;
• expert recommendations.

The best Korean cosmetics: budget segment

Budget representatives of Korean cosmetics are popular brands that have received the largest number of positive customer reviews. In terms of quality and efficiency, they often surpass premium brands from Europe, which allowed them to receive nominations in the TOP and fall in love with domestic fashionistas.

5 Nature Republic

Best price. Natural and carefully selected composition
Country: South Korea
Rating (2019): 4.4

"Natur Republic" is a Korean brand that has been widely known since 2009. As the name implies, the company aims to produce cosmetics from natural ingredients. Careful selection of ingredients is what the brand is famous for, choosing only the best of the best around the world: Californian aloe, Moroccan argan oil, sea water from the Hawaiian coast, African shea butter, Indonesian collagen, etc. The reviews positively evaluate the quality of the products, noting the safety of the composition and adequate cost. According to cosmetologists, the care products are definitely worthy of buyers’ attention and are recommended for purchase.

Bestsellers: universal gel “Aloe Vera 92% Soothing Gel”, moisturizing cream “Super Aqua Max Watery Cream”, foam “Snail Solution Foam Cleanser”, fabric mask “Real Nature Mask Sheet Green Tea”, hair mask “Argan Essential Deep Care” .

4 Skinfood

Best for maintaining healthy dermis. Long-standing reputation
Country: South Korea
Rating (2019): 4.5

Skinfood is a Korean manufacturer of nutritional cosmetics that has been actively present on the market since 1957. More than half a century in the arena of the beauty industry has allowed the brand to acquire a positive reputation and an army of fans around the world, which definitely inspires confidence against the backdrop of fly-by-night companies.

The brand specializes in the production of monocomponent decorative and care products based on natural, usually edible, ingredients, which gives the products a special aroma and piquancy - fruit and vegetable extracts, vitamins and minerals. Reviews indicate laconic packaging, natural composition and effectiveness as the leading characteristics of the brand. The brand's emphasis is on products to maintain the beauty and health of the skin.

Bestsellers: Egg White Pore Foam cleansing foam, Avocado Rich Cream, Black Sugar Mask Wash Off, Peach Sake Pore BB cream SPF20 PA+, Royal Honey Propolis Essence.

3 Tony Moly

Attractive design. Visible result
Country: South Korea
Rating (2019): 4.6

Tony Moly is a South Korean brand for the production and sale of cosmetics. The distinctive feature of the company is the original design of product packaging. The main thing is that the stylish appearance of the product is a pleasant addition to the high effectiveness of the products, safe composition and competitive cost.

The cosmetics of this brand literally make you fall in love at first sight - a mask in a tomato jar, a highlighter with a panda lid, a peach-shaped lip balm, an anti-blackhead gel in an egg package, etc. Agree, this is the look products will become a real highlight of your arsenal and decoration of your dressing table. User reviews are mostly positive - peelings work wonders on the skin, the products have an attractive aroma, and the creams are quickly absorbed.

Bestsellers: Egg Pore Siky Smooth Balm, Tomatox White Magic mask, Double Needs Pang Pang mascara, The Chok Chok Green Tea Watery care series, Mini Peach Balm.

2 Innisfree

Best for problematic and sensitive skin. Exotic ingredients
Country: South Korea
Rating (2019): 4.7

Innisfree is a company founded in 2000, based on the production of eco-cosmetics from the Korean island of Jeju. Exotic ingredients are the brand's strong point: volcanic ash, tangerine oil, structured spring water and green tea. The main target audience of the brand is those with problematic and sensitive skin. Most products are aimed at quickly treating acne and preventing new breakouts. Creams, lotions, tonics, masks from this manufacturer qualitatively cleanse and tighten pores, help normalize sebum secretion, and fill cells with energy. Judging by the reviews, the company’s decorative cosmetics are an excellent combination of aesthetic and medicinal properties.

Bestsellers: Green Tea Balancing Cream, Super Volcanic Pore Clay Mask, No Sebum Mineral Powder, Olive Real Cleansing Oil, Jejubija Anti-Trouble Facial Foam.

1 Holika Holika

Makeup artists' choice. Trendsetting brand
Country: South Korea
Rating (2019): 4.8

“Holika Holika” is a recognized beauty leader in the cosmetics market, which is liked by Russian bloggers and leading makeup artists. With the help of the brand's products, it is possible to achieve the effect of kissed lips, radiant skin and blurred contours. In a word, the company is a trendsetter in fashion trends in face, body, hair care and a manufacturer of the most current makeup products. The cosmetic brand achieved outstanding results in a very short period of time - literally within 5-7 years from its founding, entering the world market and occupying its niche.

The brand is characterized by safety, a combination of tradition and innovation, an integrated approach, originality and naturalness. Reviews often refer to products as magical potions of youth and beauty, and the magical properties of decorative and care products are perfectly emphasized by their original design.

Bestsellers: Clearing Petit BB cream Spf30, Pore Sea Stem Cover Balm, universal Aloe 99% Soothing Gel, Jewel-light Shuffle Color Eyes, Soda Pore Cleansing foam. "

The best Korean cosmetics: price-quality

Luxury and mid-priced Korean brands are the choice of experts and users interested in quick results and the safety of the composition. The special features of the brands presented below are innovative recipes, high quality products, and a variety of products.

5 The Face Shop

Best for sensitive skin. Hypoallergenic
Country: South Korea
Rating (2019): 4.5

One of the oldest Korean cosmetic brands, The Face Shop, appeared in 1962, but the brand gained worldwide fame closer to 2003. A distinctive feature of the company is the production and sale of hypoallergenic cosmetics. The products are intended for people who are familiar with seasonal allergies and hypersensitivity to components. The composition of the products is dominated by extracts of chia, mango and rice seeds, volcanic lava, and ginseng. The brand's creams, according to users in reviews, deeply moisturize, the effect of velvety skin lasts throughout the day. Decorative and care cosmetics do not cause rashes or irritation. Makeup products demonstrate high durability.

Bestsellers: hydrophilic oil “Rice Water Bright Cleansing Rich Oil”, fabric mask “Real Nature Mask Sheets”, BB cream “Power Perfection”, cleansing foam “Herb Day 365 Cleansing Foam”, cushion “CC Oil Control Water Cushion My Other Bag” .

4 Secret Key

The best care. Animal Ingredients
Country: South Korea
Rating (2019): 4.6

The Korean brand “Secret Kay” specializes in the production of cosmetics for the care of the face, neck, décolleté, arms, legs and body in general. Natural ingredients of animal origin are a distinctive feature of the brand: snail mucus (mucin), fish roe, shark oil, snake venom, etc. In the domestic market, this manufacturer from Korea is still considered a newcomer, but in its homeland and Asian countries the company is already confidently entering TOP best.

Cosmetics have regenerating properties, promote the removal of age spots and wound healing, smooth out age and expression wrinkles. Reviews confirm that the products work - the high efficiency is evidenced by the enthusiastic opinions of girls and women who have tried creams and other care products from the manufacturer’s line.

Bestsellers: Milk Brightening Toner, mask with snake venom “Syn-Ake Wrinkle Mask Pack”, cream with snail extract “Snail + EGF Repairing Cream”, hydrogel eye patches “Gold Racoony Hydro Gel and Spot Patch”, remedy for cleansing pores “Secret Key Black Out Pore Clean Remover”.

3 The Saem

Safety and effectiveness. Careful selection of components
Country: South Korea
Rating (2019): 4.7

"Ze Sayem" is a brand that appeared on the cosmetics market in 2010. The manufacturer’s slogan is “Global Eco!”, which implies the inclusion of exclusively natural ingredients collected from all continents in the composition of decorative and skincare cosmetics. The company's products are conventionally divided into series containing as main components from one or another corner of the world - “Harakeke” (New Zealand), “Waratah” (Australia), “Cell Renew Bio” (France), “Iceland” (Iceland), "See & Saw AC Control" (North America), etc.

Compared to other Korean brands, the brand did not focus on intricate design, focusing on a safe and effective composition. The reviews emphasize that the relatively low cost makes the purchase accessible to all segments of the population, while in terms of quality the brand is confidently ahead of most European cosmetic mastodons.

Hitssales: Urban Eco Harakeke Toner, Natural Condition Cleansing Foam, cream "See Saw A.C Control Cream" gel peeling "Cell Renew Bio Micro Peel Soft Gel" Cover Perfection Tip Concealer.

2 Mizon

The most effective anti-aging series. Own laboratory
Country: South Korea
Rating (2019): 4.8

One of the leading South Korean brands is Mizon. The concept of the manufacturer is to create innovative cosmetics that combine the most beneficial ingredients. Thanks to optimally adjusted proportions of components, the result of using the product is achieved in a short time. Regular updating of products is the merit of the brand’s own laboratory, in which specialists create more and more original recipes.

The manufacturer offers a varied assortment - skin, hair, body care products, decorative cosmetics and even a men's line of products. In terms of cost, Korean products turn out to be more profitable than most creams, serums, scrubs and masks from European brands, and in terms of quality they sometimes surpass luxury brands. The company's products demonstrate high efficiency in improving skin condition, deep hydration and nutrition, and accelerating regeneration processes. The anti-aging series of this brand is referred to in reviews as one of the most effective, and products based on snail mucus are already a kind of “trick” of the manufacturer.

Bestsellers: face creams – snail “Snail Repair Perfect Cream” and “Black Snail All In One Cream”, with a lifting effect “Collagen Power Lifting Cream”, moisturizing “Hyaluronic Ultra Suboon Cream”, serum “Snail Repair Intensive Ampoule”.

1 Missha

The most popular. High-quality cosmetics at an affordable price
Country: South Korea
Rating (2019): 4.9

The Korean manufacturing company Misha offers products for face, body, hair care, as well as makeup products. The company’s founding date is considered to be 2000, when an Internet platform for the sale of decorative and medicinal cosmetics was opened in the brand’s homeland. Only two years later the first store opened its doors, which was soon followed by offline sales points around the world.

The popularity of the brand is a natural result of an affordable pricing policy combined with high quality products. The peculiarity of the brand, which allowed it to lead the TOP of the best Korean brands, is the inclusion of natural and safe active ingredients, thanks to which the visible effect will not take long to appear. Reviews note that after just a few uses, the properties declared by the manufacturer become noticeable to the naked eye, be it lifting, wrinkle reduction, even tone, etc.

Bestsellers: M Magic Cushion Moisture Spf50+ cushion, M Perfect Cover BB Cream, M Signature Velvet Art Shadow, Super Aqua Ice Tear Sleeping Mask, The Style 4D Mascara, emulsion "Time Revolution Vitality".

Cosmetics allow the skin of the face and body to remain youthful and attractive for a long time, provide care for it and reduce the harmful effects of makeup. In the last few years, American and French products have begun to catch up with, and in some cases even surpass, cosmetics produced in South Korea. These products are manufactured using the most modern technologies, which ensures a unique and long-lasting effect. Understanding the variety of products is not so easy, and even more difficult is choosing the right product. We will try to help you in this difficult issue so that the chosen cosmetics become truly useful for you and at the same time do not hit your pocket hard.

Rules for choosing and varieties of Korean cosmetics

When making their products, Koreans are guided primarily by their own ideals of beauty. In particular, one of the key parameters in this regard is skin tone. By their standards, the face should have a light shade, the skin should be smooth and almost glowing. For the most part, face care products have a fairly dense texture, thanks to which it is possible to hide most imperfections, and due to the latest manufacturing technologies, such cosmetics are almost not felt on the face and do not create a feeling of tightness.

In terms of foundation creams, it was Korean manufacturers who developed such a unique product as BB cream, which can be applied to unprotected skin. With its help, it is possible to provide high-quality hydration, hide even serious imperfections and fight various skin diseases, such as acne, and age-related changes, especially associated with a periodic feeling of dryness.

Korean manufacturers also produce various types of skin care products, most of which are aimed at deep cleansing. Such compositions penetrate deeply into the pores, removing accumulated fat and the pathogenic bacteria contained in it. In addition, a special makeup base, which was previously considered optional by European beauties, allows you to maintain youthful skin. It makes it easier for the skin to tolerate even quite aggressive cosmetics and reduces the likelihood of wrinkles by increasing the elasticity of the skin.

One of the innovations of Korean manufacturers is products such as tints, which are long-lasting pigments for the face and lips. They are well absorbed into the skin and do not rub off from its surface for quite a long time - about 12 hours. At the same time, the skin does not become sticky, it does not have a glossy shine. The purpose of tints is very different - mascara, lipstick, foundation, gloss, and so on.

As you can see, Korean cosmetics are diverse, they have a huge number of positive aspects and at the same time they are not too expensive, which makes choosing the right product even more difficult. So that you do not get confused in the assortment presented on the shelves, we have compiled this review of the best Korean cosmetics, which includes only high-quality products that have positive reviews from users and professional cosmetologists, and also have an ideal price-quality ratio.

The best Korean cosmetics

This is a rather original fabric-based product, it has a wide range, so if selected correctly, it will be suitable for any type of facial skin. The base is made from high-quality natural cotton, has three layers, and each of them is impregnated with a special moisturizing and softening emulsion, which contains tea tree extract. It is characterized by soothing and regenerating properties. The mask itself has a very light structure, which allows it to fit tightly onto the skin of the face, preventing air from penetrating under it.

The mask soothes the skin surface and has excellent healing properties. It is universal - suitable for any skin type. Active substances penetrate well into the deep layers through the pores. The mask is impregnated with natural substances; it does not contain artificial dyes, talc, alcohol or mineral oils. The product is carefully applied to a moistened face and kept for about 20-30 minutes until all substances are completely absorbed, use about 1-2 times a week.

Advantages:

• Contains only natural substances;
• Tightly fits the skin of the face;
• Evens out the skin;
• Makes skin lighter.

Flaws:

• Not recommended for too frequent use;
• The surface adjacent to the face is a little sticky - at first there is a slightly unpleasant sensation.

This cosmetic product is designed for thorough and maximum deep cleansing of the skin. With its help, you can remove not only everyday dirt, but also dead skin cells. They are usually located on the surface itself and block the access of fresh air to living cells, as a result of which metabolism slows down greatly. This scrub is very gentle and contains only natural ingredients. Apply it to the surface of the face using gentle massaging movements, which allows it to be absorbed as deeply as possible.

The product has good restorative properties. It is available in several versions - orange scrub makes the skin softer and the complexion even; malic acid contains fruit acids that actively remove all dead cells; a scrub with berry extracts makes the face fresher, tones the skin and removes all traces of fatigue. The composition does not contain foreign inclusions; the consistency of the product resembles dessert jam.

Advantages:

• It tightens pores well, protecting them from the penetration of impurities;
• Does not have foreign inclusions;
• It has the same consistency;
• The skin becomes radiant and even.

Flaws:

• Not very suitable for dry skin, does not moisturize it very well.

Effectively cleanses the skin after removing makeup, relieves fatigue well and helps maintain the tone and youth of the face. The product thoroughly rids the skin of dead skin cells, removes excess fat accumulation, tightens pores, protecting them from the penetration of dust and impurities and making them completely invisible. The composition contains extracts of beneficial plants and thermal water, due to which it is possible to achieve good hydration and remove dryness. Thanks to this product, rapid renewal of facial cells is ensured - the skin becomes fresher, fine wrinkles disappear.

One of the key components is cactus extract, which retains the necessary moisture in the skin and improves blood circulation. There is also cellulose, which absorbs excess fat and relieves the face of an unpleasant shine. Peeling has good healing properties and relieves irritation. If you use such cosmetics regularly, your skin can become the same as that of an eighteen-year-old girl - healthy, well-groomed and smooth, with its help you can forget about such troubles as inflammatory processes, a feeling of dryness and tightness.

Advantages:

• Good for sensitive skin;
• Relieves flaking and dryness;
• It is economical in consumption - one jar lasts for several months.

Flaws:

• Doesn't work very well on thick skin.

This is one of the most expensive Korean cosmetics among all those presented in our review of the best products of the year. This cream is perfect for problem skin; in addition, it will not cause rejection or allergic reactions. Its structure is delicate, so it is absorbed almost instantly and does not form an unpleasant sticky film on the surface of the skin, which often occurs when using other similar products.

The cream can be considered universal, because it is quite suitable as a base for applying makeup - foundation will not roll off it or oily shine will appear. The effect of the product lasts about 12 hours - it will last for the whole day. After using it, inflammation or irritation almost completely goes away, the face is very comfortable under the cream. It contains a large amount of antiseptic agents, which kills bacteria that enter the skin, and the face itself becomes younger and fresher, small wrinkles disappear, and larger ones decrease and gradually become less noticeable.

Advantages:

• Protects well against oiliness;
• Removes acne and other blemishes;
• Exfoliates dead skin;
• Can be used as a base for makeup.

Flaws:

• It evens out the skin for quite a long time – acne marks are visible for about a week.

These are very high-quality cosmetics, which, among other things, have a very reasonable price. This product contains a large number of different natural ingredients: in addition to the red ginseng extract stated in the name, it also contains deer antler extract, ginger root extract, pomegranate, and so on. Thanks to such a rich composition, the cream contains a huge amount of substances beneficial to the skin - nitrogen, vitamins belonging to group B, trace elements, saponins, and so on. These products allow you to increase blood circulation in the upper layers of the skin, remove dead skin cells and make your face more elastic and vibrant, without feeling tight or dry.

The skin produces additional collagen, which is not only responsible for the firmness of the skin, but also ensures its beauty for a long time. The consistency of this product has a light but fairly dense structure, but it is absorbed very quickly - it takes about one minute. The cream is suitable for daily use and can be used as a base for makeup. Consumption is minimal - one jar can last for a whole year, even with twice daily use.

Advantages:

• Lasts for a long time;
• Does not cause allergic reactions;
• Perfectly rejuvenates the skin and makes it elastic.

Flaws:

• Not very convenient packaging.

South Korean cosmetologists have developed a truly ideal product for facial rejuvenation and maintaining its tone. It contains only natural substances, and they are selected in perfect balance. The collagen contained in this product has gone through a process of hydrolysis. The skin will not reject it, so the substance will penetrate into it to the maximum depth and begins to act actively. Collagen is integrated into cells and begins to actively interact with them. Due to this, the skin becomes more elastic and toned. The cream contains snail extract - the most effective restorative and rejuvenating agent in cosmetology; due to this composition, the skin acquires additional beauty and firmness.

Another quite useful substance found in this cream is adenosine. Thanks to it, all unevenness and wrinkles are quickly smoothed out, the skin color becomes uniform, and age-related pigmentation is lightened. This cream also contains extracts and oils of avocado, peony, honeysuckle and so on. With their help, the skin becomes healthier, is saturated with nutrients and looks much younger.

Advantages:

• Ideal for all skin types, including combination;
• Light consistency ensures quick and easy absorption;
• Can be used as a makeup base;
• Does not cause allergic reactions.

Flaws:

• If the skin is too depleted, then this cream will not be enough nutrition and you will have to resort to additional means.

At night, the skin is as relaxed as possible, so this product allows you to provide it with nutrition. With this product you can provide the best facial skin care. This remedy will be most effective if there is puffiness on the face, dark circles under the eyes, and the skin itself is sluggish and tired with dull shades. It is during sleep that the skin will relax well, and the mask ensures rapid tissue restoration. It contains a large amount of natural nutrients - ginseng extract, collagen, mushroom extracts and shea and macadamia oils. With their help, the skin will be additionally tightened, become smooth, texture and tone acquire a natural shade.

The effect, even after a single use, is immediately noticeable - in the morning the skin will look more attractive, its color will change for the better, and it will become soft. Apply not only to the face, but also to the neck, rub in with light movements until it is absorbed. In the morning, remove the remnants of the mask with ordinary running water.

Advantages:

• Convenient to use;
• Economical;
• Contains a large number of natural ingredients.

Flaws:

• If applied in a thicker layer, the mask causes temporary increased fat content.

3. La Miso patches

In third place in our review of the best Korean cosmetics is this rather original face care product, developed on the basis of snake venom. The dosage here is quite moderate, so this product has excellent regenerating characteristics and can relieve the fair sex even from quite deep wrinkles. The main ingredient is extracted in laboratory conditions; its production does not cause the slightest harm to fauna and flora, which makes the product even more valuable. Snake venom first relaxes the facial muscles, due to which facial wrinkles in the skin are minimized - exactly the same effect is obtained after the so-called beauty injections.

Otherwise, this product acts like Botox - all swelling is removed, dark circles are removed, and made almost invisible. The tightening effect is noticeable within a couple of days after the first use. The patches themselves are easily attached to the surface of the face, so there is no need to sit in one place, but you can go about your business while all the active substances do their job. The skin becomes fresher, the complexion changes for the better, and it looks rested.

Advantages:

• Original composition;
• The ability to remove contaminants and prevent their subsequent reappearance;
• If necessary, the product can be placed in a small amount of water, after which it becomes a relaxing lotion for the face;
• The skin looks rested after use.

Flaws:

• If there are minor injuries on the face, it will sting strongly.

The skin under the eyes is quite thin and needs constant care, especially since it is very sensitive to the effects of various aggressive external factors. This product contains special substances that allow you to maintain the ideal water balance of the skin, preventing it from either over-drying or over-moisturizing. In addition, the cream includes a number of natural nutrients: hyaluronic acid, snail extract and many extracts of fruits and berries. All these products ideally cope with the problem of moisturizing the skin and additionally help even out its structure.

The cream contains collagen and adenosine, which are responsible for tightening the skin and restoring its firmness and elasticity; they protect the face from the appearance of age spots. They arise, as a rule, due to direct contact of dermal cells with ultraviolet rays. The overall complexion becomes lighter, fine wrinkles are removed from the relief, and youth returns to the skin. Application is quite simple - apply the cream with your hands to the skin under the eyes with light patting movements. The cream is absorbed very quickly, almost instantly.

Advantages:

• Copes perfectly with problematic skin around the eyes;
• Low product consumption;
• Made only from environmentally friendly materials.

Flaws:

• High price.

This is a recognized leader both among all cosmetics produced in South Korea and among eye patches. They are made on the basis of an extract from a snail shell, also contain 24-karat gold, and are designed specifically for the care of sensitive skin. The effectiveness of use is very high - literally after a single use it is possible to improve the overall condition of the skin. If you apply them regularly, they will not only get rid of small facial wrinkles, but will also prevent the subsequent appearance of such folds. The patches are made on the basis of hydrogel and are characterized by lightening properties. The skin becomes more elastic, moisturized and soft, traces of fatigue completely disappear.

Tissue restoration and renewal occurs much faster, all damaged areas disappear. The high collagen content normalizes metabolic processes and returns the face to a fresh appearance, preventing the development of aging processes. The gel essence penetrates deeply into the skin structure.

Advantages:

• High efficiency;
• Acceleration of tissue regeneration;
• Rejuvenating effect.

Flaws:

• Not detected.

In conclusion, an interesting video

The beauty industry in Korea is developing by leaps and bounds and its brands are gradually conquering the whole world. , which previously worked only for domestic consumers, are now opening in different countries, including Russia, or finding their buyer through distributors.

We present a list of the best and most famous Korean cosmetics brands.

Make P:rem

• Official website: makeprem.com
• Instagram: @makeprem

A young cosmetic brand that produces skin care products based on natural ingredients, without sulfates, parabens and synthetic fragrances.

ATOPALM

• Official website: atopalm.com
• Instagram: @atopalmusa

Cosmetics with medicinal properties, intended to care for problematic, hypersensitive skin, prone to inflammation and irritation.

Etude House

• Official website: etudehouse.com
• Instagram: @etudehouse.official

A major brand of Korean cosmetics, on the market since 1985. It produces both caring and decorative cosmetics.

J.One

• Official website: jonecosmetic.co.kr
• Instagram: @jonecosmetic

A famous cosmetics brand represented by Korean actress Ha Ji Won. The real hit of the line is the transforming Jelly Pack primer for all skin types.

Klavuu

• Official website: klavuu.com
• Instagram: @klavuu_official

A young brand of skincare cosmetics, which became one of the most dynamically developing in 2017. Specializes in pearl-based cosmetics.

Neogen Dermatology

• Official website: neogenlab.us

Neogen Dermatology

Neogen captivates with the bright design of its packaging and its contents, based on exclusively natural ingredients. Production is based on the most innovative bio-technologies; cosmetics are not tested on animals and fully comply with all ethical standards of the modern consumer.

Missha

• Official website: missha-shop.ru
• Instagram: @missha.official

"Missha" is one of the most popular brands of Korean cosmetics, which is sold all over the world, including in Russia. Missha produces a wide range of products for facial, body, hair care, as well as decorative cosmetics.

Dear Clairs

• Official website: klairscosmetics.com
• Instagram: @dear_klairs

A high-quality ethical cosmetics brand dedicated to skin in need of specialized care. The products do not contain dyes, fragrances, alcohol, parabens, and are not tested on animals.

April Skin

• Official website: aprilskin.com
• Instagram: @aprilskin_korea

Korean brand of natural care and decorative cosmetics based on natural ingredients, operating since 2014. April Skin's most popular product is Magic Stone natural black soap.

Son & Park

• Official website: sonandpark.com

A decorative cosmetics brand created in collaboration with Korean makeup artists who work with celebrities.

Dr. Jart+

• Official website: us.drjart.com
• Instagram: @drjart

One of the most popular premium brands of Korean cosmetics, which is adored by makeup artists all over the world. It was founded by a dermatologist and is best known for its BB creams, but produces a wide range of targeted cosmetics.

Too Cool For School

• Official website: toocoolforschool.us
• Instagram: @toocoolforschool_official and @toocoolforschool.ru

Too Cool For School

Korean cosmetic mass market brand with bright and stylish packaging, producing a dozen and a half lines. The most famous line is Egg, which includes products for face, hair and body.

Benton

• Official website: bentoncosmetics.com
• Instagram: @bentoncosmetic

A premium skincare brand certified by PETA and ECOCERT. The cosmetics are inspired by the film “The Curious Case of Benjamin Button,” in which the hero lived his life in reverse, becoming younger day by day. The Benton cosmetics formula is designed to restore youth and beauty to the skin.

DR.G

• Official website: dr-g.com

A well-known Korean brand of medicinal cosmetics, which is successful due to its excellent diversification of products. The DR.G range is divided into lines according to skin types and types of cosmetics, so choosing a care product is very simple.

Amorepacific

• Official website: amorepacific.com/kr
• Instagram: @amorepacific.official

Amorepacific - Korean luxury cosmetics. The brand is part of the huge AmorePacific Corporation, which includes more than 30 brands of perfumes and cosmetics, including Etude House, innisfree, Laneige, Lolita Lempicka, Annick Goutal.

Sulwhasoo

• Official website: sulwhasoo.com
• Instagram: @sulwhasoo.official

"Sulvasu" is a luxury cosmetics based on natural ingredients, adapted to the needs of mature skin. The brand was founded in 1997.

Laneige

• Official website: laneige.com
• Instagram: @laneige_kr

Unique cosmetics based on hydroionized mineral water, which provides the skin with fast, deep and effective hydration and delivery of nutrients. The brand produces caring and decorative cosmetics, including cushions, sunscreens, and a wide range of cleansers and moisturizers.

Kocostar

• Official website: kocostar.com
• Instagram: @kocostar

A favorite Korean brand of girls who love to care for their skin with bright and fragrant hydrogel masks. Kocostar has masks for face, eyes, lips, legs, hair, hands and nails.

TONYMOLY

• Official website in Russia: etonymoly.ru
• Instagram: @tonymoly_ykt

A super popular Korean brand, also represented in Russia. It produces cosmetics for men and women, skin care and makeup products, as well as accessories.

Skinfood

• Official website: theskinfood.us
• Instagram: @skinfood_official @skinfood_russia

One of the most famous and beloved Korean cosmetics brands in the world. The peculiarity of the brand is the monocomponent nature of the products, each of which is based on one or another ingredient. Cosmetics are produced based on extracts of plants, fruits and vegetables.

Shangpree

• Official website: shangpree.com
• Instagram: @shangpree

A premium Korean brand known for its spa cosmetics, founded in 1990. It is presented in a wide and varied cosmetic range to solve various skin problems.

Chosungah 22

• Official website: chosungah22.com
• Instagram: @chosungah_22

A youth brand of decorative cosmetics, presenting makeup products in stylish and bright packaging.

Cle Cosmetics

• Official website: clecosmetics.com
• Instagram: @clecosmetics

Cosmetics aimed at women who value minimalism and the Scandinavian lifestyle.

,